Home » Contech firm Buildots appoints new head of North American Sales

Contech firm Buildots appoints new head of North American Sales

by Liam Turner

Contech firm Buildots has appointed Jessica Herrala as its new head of Sales for North America.

Herrala has previously held executive positions at multiple construction and real estate development companies – including Skanska, Walsh Group, and Clayco.

Commenting on her appointment, Herrala said: “Productivity and profit in construction have long been passions of mine.

“Buildots takes the guesswork out of construction and drives performance-based decisions that very transparently increase profitability and efficiency.

“I’m thrilled to join Buildots, a proven leader in the space, which is driving transformational change.”

Herrala brings more than 25 years of construction industry experience in sales, communications, marketing, strategy, and operational improvement.

At Skanska USA, she held multiple senior positions, including head of Public Affairs, Communications and Marketing, and Infrastructure Development.

In that role, she secured $10B in Public-Private Partnership (PPP) projects through the development and execution of marketing and communications strategies, campaigns, and public affairs work. 

Herrala also served as VP of Strategic Initiatives and chief of staff at The Walsh Group, directing strategic planning and development for a $5bn unit of the Fortune 500 construction and development firm.

She subsequently worked as chief Communications and Marketing officer at Clayco and later as chief revenue officer at Bonfire and Constru.

Buildots CEO Roy Danon said: “There are few people in construction with the type of experience and accomplishments in sales, marketing and strategy that Jessica has.

“She’s just the person we need to head our efforts as Buildots’ continues its ambitious expansion across North America, and we’re really excited to have her join the team.”

Often the only woman in a position of leadership in a historically male-dominated industry, Herrala says she has worked to empower the next generation of women in construction.

She is a member of the International Women’s Forum and received her bachelor’s degree in Journalism from the University of Tennessee.


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